Interactive worksheet

My Product Delivery Blueprint Worksheet

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01Business name

The name of your business or brand.

02Product or service name

A working name is fine — you'll refine it later.

03Business category

e.g. coaching, course, consulting, done-for-you service.

04Target customer

Who exactly is this for? Be specific.

05Customer starting situation

Where are they now, and what is in their way?

06Desired customer result

What will they have or be able to do at the end? Avoid guarantees.

07Delivery model

One-to-one, group, self-paced, hybrid, or done-for-you.

08Expected duration

e.g. 6 weeks, 90 days, one-day intensive.

09Existing business process

How do you currently deliver this, if at all?

10Provider responsibilities

What you (or your team) are responsible for.

11Customer responsibilities

What the customer must do to succeed.

12External dependencies

Tools, partners, approvals, or conditions outside your control.

13Delivery phases

3–5 phases that move the customer forward.

14Delivery checkpoints

Where and how you confirm progress in each phase.

15Completion evidence

What proves the customer finished?

16Required resources

Materials, templates, software, time.

17Product subtitle

A one-line description of the result and approach.

18Customer-facing positioning

How you'll describe this to a potential customer.

19Implementation priorities

What must be ready first?

20Next action

The single next step you'll take.